(Pdf free) Neuromarketing. ? Por que tus clientes se acuestan con otro si dicen que les gustas tu?






 | #2365342 in Books |  2009 | Original language:Spanish | File Name: 849875044X | 288 pages


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¿Se puede leer la mente del consumidor, conocer sus motivaciones, sus deseos y su proceso de toma de decisiones para diseñar programas de marketing más eficaces De la convergencia entre las neurociencias y el marketing surge el neuromarketing, disciplina cuya finalidad es aprovechar los conocimientos en los procesos cerebrales. VECB


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