[Free download] Direct Licensing and the Music Industry: How Technology, Innovation and Competition Reshaped Copyright Licensing






 | #677746 in Books |  Ivan L Pitt |  2015-08-13 | Original language:English | PDF # 1 |  9.51 x.91 x6.24l,.0 | File Name: 3319176528 | 293 pages

 | Direct Licensing and the Music Industry How Technology Innovation and Competition Reshaped Copyright Licensing


||From the Back Cover||This book discusses the economics of the music industry in the context of the changing landscape brought about by innovation, technological change, and rapid digitization. The ability of digital technology to reduce the transaction costs of

​This book discusses the economics of the music industry in the context of the changing landscape brought about by innovation, technological change, and rapid digitization. The ability of digital technology to reduce the transaction costs of music copyright licensing has all but destroyed the traditional media business models of incumbent Performance Rights Organizations (PROs), music publishers, record labels, and radio and television stations. In a climate where str...


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You easily download any file type for your device.Direct Licensing and the Music Industry: How Technology, Innovation and Competition Reshaped Copyright Licensing   |  Ivan L Pitt. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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